Maybe you just signed your first book contract. Maybe you self-published a book. Or maybe you’ve even had a book out there for a little while and not much is happening with it. Whatever the case, there are some basic steps you can take to up your chances of getting your book into readers’ hands.
Do you have an author‘s page on GoodReads? Do you have a video trailer? APEX does great work. You can check mine out as an example. And don’t stop with GoodReads. You can get an amazon author’s page, too. Linked-in is great. Try and get yourself on others’ blogs. Do interviews. Offer your book for free maybe for a week with a coupon code on smashwords. Comment on authors’ blogs who have books similar to your own. Mainly just get your name out there as much as you can.
I know I had no idea of the amount of energy I needed to expend on marketing my books AND myself. I started a blog and put up a website where people could buy my books free of shipping. I’ve done radio shows and now feel fairly comfortable with that, especially if the interviewer knows what they’re doing.
You could also look up some good author blogs and newsletters and subscribe. I continually take in new information on how best to get well-known. I have a lot of author friends all over the world through social networking.
That’s about all I can think of for now, but feel free to ask me anything that I can help you with. I love helping new authors.